Frequently Asked Questions
What is digital marketing?
Digital marketing is simply any marketing method that targets users who are browsing the internet from their smartphones, tablets, laptops, PC, and any other gadgets can connect to Wi-Fi.
You will basically be promoting your products/services to those using apps, social media, websites (blogs), YouTube (and similar services), email, and any other form of online content.
Does digital marketing work?
Sure, 100% YES!
The online audience has grown exponentially in the last couple of years and as a result, a lot of business is now taking place on the web.
Indeed, many of your customers are today more likely to buy something online than it at any other time in history (just look at case studies of successful names online like Alibaba and you’ll see there is huge potential)
What will you exactly do to have my business thrive online?
This varies and it all comes to your needs.
So our first question is what do you really want to achieve?
- Is it more sales?
- Or bigger social media following?
- Or is it to have more people visit your shop?
Once we understand you, we are able to customize our services to fit your goals. And we are proud to say that we often get it right.
What is SEO?
Search Engine Optimization is simply employing a series of targeted strategies and techniques on your website to ensure that it will appear in the top positions on search engines like Google.
It is a long term game and it could turn out to be your best investments because you’ll always be getting free traffic once your website outranks your competition.
Do I need a website?
Not necessarily but we do encourage it because apart from having your customers shop directly from the website, you can establish a blog from where you’ll be interacting with your prospective clients every day.
What social media channels do you recommend?
There is no one size fits all solution here and the best way is to invest more on the social media platform where most of your customers are.
So if your sell to under 25, Tiktok and Instagram could be game.
On the other hand, if your target is working class professionals, perhaps you’ll do better on Twitter and LinkedIn.
Send us your Question
Send us your question if this FAQs page has not answered you- we will be happy to reach out to you as soon as we can.